News Find out what's happening across the Aerowaves dance network

Missed Spring Forward? Watch it all on demand and read Springback reviews

Classical Beauty. Photo: Christoffer Brekne

Missed Spring Forward in Aarhus? Don't worry, we have it all covered and recorded for you! You can now watch (or re-watch!) Spring Forward performances, exclusive interviews and behind the scenes with our Spring Forward TV presenters Sarah Blanc and Andreas Constantinou. You will soon be able to watch the final version of 'Meet the makers', our new series of artists' interviews by Springback alumni writers to get unique insights into the choreograpic and creative process.

You can also delve into the Springback reviews of the shows here and catch a glimpse of the festival with Christoffer Brekne's wonderful shots here.

Huge thanks go to the thousands of fans who joined Spring Forward live stream on Facebook Live throughout the weekend and sent us all their thoughts and questions.

And a bigger round of applause to our wonderful artists, our guests and of course to Bora Bora - Dans og visuelt teater team for making an unforgettable edition of Spring Forward 2017 possible.

See you next year in Sofia for Spring Forward 2018 hosted by Derida Dance Centre.

Picture: "Classical Beauty" by Taneli Törmä (Denmark), opening performance at Musikhuset Aarhus. Photo: Christoffer Brekne.

Watch Spring Forward Live

Cannot be with us at Spring Forward? Don’t worry we’ll be streaming all the action live online via Facebook Live and Spring Forward website from the 28th to 30th April!

Showcasing some of the best and brightest emerging choreographers in Europe, the Spring Forward live stream is jam packed with quality dance performances, behind the scenes interviews and lively dance debates animated by our Spring Forward TV hosts Sarah Blanc and Andreas Constantinou. Send us your thoughts and questions on the shows on Facebook as we'll be reading out as many reactions as possible!

See the full schedule below, please note that indicated timings are Central Europe Time (UTC/GMT+1 hours) and subject to minor change, please watch our social media channels for live updates

Friday 28 April

21:15 - 21:30 - Meet Spring Forward TV hosts Sarah Blanc and Andreas Constantinou and to get a flavour of this year's edition in Aarhus

21:30 - 22.10 - Altrove - Alessandro Schiatarella followed by Bolero - Jesus Rubio Gamo

Saturday 29 April

11:00 - 11:30 - Ohne Nix - Luke Baio & Dominik Grünbühel

13:00 - 13:30 - Kids - Kuan-Hsiang Liu & Ching-Ying Chien

15:30 - 16:10 - Displacement - Mithkal Alzghair

16:45 - 17:00 - Spring Forward TV explores Aarhus 2017

17:00 - 17:40 - Death. Exercises and variations - Renata Piotrowska-Auffret

18:00 - 18:30 -  Alien Express - Žigan Krajnčan & Gašper Kunšek

18:30 - 19:30 - Classical Beauty - LOCATION X / Taneli Törmä

19:30 - 19:40 - Spring Forward TV

21:15 - 21:30 - Spring Forward TV

21:30 - 22:10 - The Rest is silence - Hege Haagenrud

Sunday 30 April

11:00 - 11:35 - Monumental - Martin Hansen

12:00 - 12:30 - Reck - Far from the Norm / Botis Seva

13:00 - 13:40 - Woman - Himherandit Productions (website only)

15:00 - 15:30 - Kudoku - Daniele Ninarello & Dan Kinzelman

15:30 - 16:00 - Hope Hunt - Oona Doherty (on video)

17:30 - 18:10 - Me too - Kristin Ryg Helgebostad

19:00 - 19:20 - Spring Forward TV

19:20 - 19:50 - Origami - Company Furinkaï / Satchie Noro & Silvain Ohl

19:50 - 20:30 - Vocazione all’Asimmetria - Francesca Foscarini

20:30 - 20:50 - ShapeShifting - Inside Out - Linda Hayford

20:50 - 21:30 - Sync - Anastasia Valsamaki

21:30 - 22:10 - Your Mother at my door - Timothy and the Things

In defence of international dance in Performance Magazine Online

Between 1979-1992 Performance Magazine documented an extraordinary period in the development of art in the UK.

With its maverick and punk ethos Performance Magazine embodied an immensely active community of artists, writers (including our very own John Ashford!) and publics that crossed disciplines throughout the late 70s, 80s and the start of the 90s.

Rob La Frenais (founding editor 1979 – 1987) has collaborated with Live Art Development Agency (LADA) to develop the newly digitised issues of Performance Magazine Online.

If you fancy some time-travel, delve into John Ashford's early articles in defence of international dance:

- The Power of Effective Marketing: two views of Jan Fabre at the Royal Albert Hall by Colin Watkeys, John Ashford (Article) / Issue 41 May/June 1986

- What's wrong with the National Critics? A history lesson by John Ashford (Article) / Issue 40 Mar/Apr 1986

- Dance Fightback by John Ashford (Article)  / Issue 38/39 Dec-Feb 1986

- La Gaia Scienza: John Ashford strips away the metaphors by John Ashford (Article) / Issue 35 June/July 1985

- Mad Dogs and Englishmen: A Curious Tale at the ICA by John Ashford, Neil Butler (Article) / Issue 31 Sept/Oct 1984

- Nuova Spettacolorita!: Italian Performance by John Ashford (Article) / Issue 19 Oct/Nov 1982

- Letter From Japan: Japanese theatre by John Ashford (Article) / Issue 14 Nov/Dec 1981

Springback Class of 2017 Announced!

We had a mammoth response to our open call for budding dance critics this year. With 90 quality applications coming from as far as New Zealand it was a tricky process to select the final 10 alumni for Springback Academy Class of 2017. But, with much delight, we would like to welcome the following candidates to Springback Academy...

Cath Carver
Ana Vallejos Cotter 
Anna Dohy 
Anna Kaszuba 
Annette Van Zwoll 
Asteropi Tia Chatzinikola 
Daniel Pitt 
Nadja Bozovic 
Sebastian Kann 
Yasen Vasilev 

All 10 will be coming to Aarhus to review the Spring Forward festival performances. They will receive one to one mentorship from professional arts critics and have their reviews published on the Springback website. Take a look at the previous Springback work here

You can keep track of the festival performances via our live stream over the festival weekend from 28-30 April. Get ready to be moved!

Registration is open for Spring Forward 2017

Spring Forward is back from Friday 28 to Sunday 30 April 2017 in Aarhus, Denmark, hosted by the dance house Bora Bora. The festival will showcase 18 of our Twenty17 artists, one company from the 2016 selection and special guests from Taiwan.

Registration is now open for programmers and professionals. Tickets are limited, so we advise you register your interest fast. BOOK NOW

Full professional programme is available here:

How to get there?

We advise you to look for flights for either Billund Airport (1 hour and 30 minutes from Aarhus) or Aarhus Airport (50 minutes from Aarhus). It can also be a good option to travel to Copenhagen and go by train to Aarhus (3 hours and 15 minutes). Frequent public airport buses run from Billund Airport and Aarhus Airport every hour.

Picture: Morten Fauerby,

Springback Academy 2017: Dance Writers Wanted!

A new year and a new batch of budding dance writers to recruit for Springback Academy 2017!  This will be the fourth year that the Academy will be bringing a group of aspiring writer/critics to Aarhus, Denmark for Spring Forward Festival, where they will watch and review selected performances, participate in lively dance debates and receive mentorship from some of the best professional dance writers in the business.  For full information on Springback Academy and how to apply, please click here

Watch Spring Forward 2017 trailer

Spring Forward Trailer 2017 

Only 3 months to go to Spring Forward in Aarhus! To keep you waiting and excited, we thought we'd share with you the festival brand new trailer featuring a terrific mix of our Twenty17 Artists.

Watch it, share it and we hope you love it as much as we do!

Vide: Christoffer Brekne  

Meet the Twenty17 Artists

Happy 2017! We are excited to introduce you to our freshly selected Twenty17 artists, click here to read all about their work.

Spring Forward 2017 Line Up announced!

Meet the most promising choreographers and get ready to be moved

Spring Forward is back from Friday 28 to Sunday 30 April 2017, this year in Aarhus including a live stream with exclusive content, some topical debates and the chance to meet dance friends old and new.

We are happy to announce that the following Twenty17 Artists will travel to Denmark to present their selected work:

  • Anastasia Valsamaki - Sync - Greece
  • Mithkal Alzghair - Displacement - France
  • Company Furinkaï / Satchie Noro & Silvain Ohl - Origami - France
  • Timothy and the Things / László Fülöp & Emese Cuhorka - Your Mother At My Door - Hungary
  • Hege Haagenrud - The Rest is Silence - Norway
  • Himherandit Productions - Andreas Constantinou - WOMAN - Denmark
  • Francesca Foscarini - Vocazione all’Asimmetria - Italy
  • Inside Out / Linda Hayford - Shapeshifting - France
  • Žigan Krajnčan and Gašper Kunšek - Alien Express - Slovenia
  • LOCATION X / Taneli Törmä - Classical Beauty - Denmark
  • Martin Hansen - Monumental - Germany
  • Botis Seva - Reck - UK
  • Alessandro Schiattarella - Altrove - Switzerland
  • Daniele Ninarello - Kudoku - Italy
  • Luke Baio & Dominik Grünbühel - Ohne Nix - Austria
  • Jesús Rubio Gamo - Bolero - Spain
  • Vera Ondrašikova - GUIDE - Czech Republic
  • Renata Piotrowska-Auffret - Death. Exercises and variations - Poland

Additionally we will welcome from the Twenty16 selection Kristin Helgebostad & Laura Marie Rueslåtten (Norway) with ME TOO. We will also intrigue you with some dance from Asia with Kuan-Hsiang Liu and Ching-Ying Chien from Taiwan presenting their duo KIDS as part of our new Exchange with the Taiwan Dance Platform.

Spring Forward festival will take place in Aarhus, Denmark, hosted by our partner Bora Bora and other local venues as part their year-long European Capital of Culture 2017 programme.

A full schedule of the festival will be available online in January so keep an eye on our website and social media channels.

Picture: Morten Fauerby,

Aerowaves Twenty17 Artists announced

The wait is over.

Votes have been cast and we now have the immense pleasure to announce the choreographers selected by the Aerowaves Partners' to be our Twenty17 Artists. 

The 2017 line-up brings together works from 15 countries and shows once again how vivid Europe's emerging dance scene is, rich in its diversity of genres, themes and cultures.

Aerowaves Twenty17 Artists are:

Oona / Oona Doherty - Hope Hunt and the Ascension into Lazarus -  UK / Northern Ireland

Anastasia Valsamaki - Sync - Greece

Mithkal Alzghair - Displacement - France

Jonas&Lander - Adorabilis - Portugal

Company Furinkaï / Satchie Noro & Silvain Ohl - Origami - France

Timothy and the Things / László Fülöp & Emese Cuhorka - Your Mother At My Door - Hungary

Hege Haagenrud - The Rest is Silence - Norway

Himherandit Productions - Andreas Constantinou - WOMAN - Denmark

Francesca Foscarini - Vocazione all’Asimmetria - Italy

Inside Out / Linda Hayford - Shapeshifting - France

Žigan Krajnčan and Gašper Kunšek - Alien Express - Slovenia

LOCATION X / Taneli Törmä - Classical Beauty - Denmark

Martin Hansen - Monumental - Germany

Botis Seva - Reck - UK

Alessandro Schiattarella - Altrove - Switzerland

Daniele Ninarello - Kudoku - Italy

Luke Baio & Dominik Grünbühel - Ohne Nix - Austria

Jesús Rubio Gamo - Bolero - Spain

Vera Ondrašikova - GUIDE - Czech Republic

Renata Piotrowska-Auffret - Death. Exercises and variations - Poland

Thanks to all the companies and artists who submitted their works. We have received a record number of applications this year which made the Aerowaves Partners' selection very hard but highly enjoyable.

We will update our website with the profile information for the selected artists in January 2017 - do check our social media channels to find out more about these choreographers in the coming weeks!

Picture by Laurent Philippe. Company Furinkaï / Satchie Noro & Silvain Ohl - Origami

Spring Forward 2017 in Aarhus

We are delighted that Spring Forward festival will take place on 28-30 April 2017 in Aarhus, Denmark, hosted by our partner Bora Bora.  Spring Forward 2017 full programme will be announced in the coming weeks so pencil in the dates in your 2017 diary and watch this space.

Bora Bora - Dance and Visual Theater is a venue and production house for dance that presents, produces and co-produces national and international performances, organises festivals, conducts artistic experiments and initiates residencies and workshops. Through exchanges with partners in different networks across Europe, Bora Bora presents the newest and freshest in visual performing art. Bora Bora is involved in the international networks Aerowaves, Keðja and IETM, among others.

The City of Aarhus is Denmark's second-largest city with 330.000 inhabitants and the European Capital of Culture in 2017. In recent years the city has focused on developing an exciting range its cultural  and architectural offer and has been listed in Lonely Planet's top ten of best European destinations to visit!

The whole region around Aarhus is involved in the European Capital of Culture project, from large scale events to local community projects. Besides the Spring Forward Festival Bora Bora will also present Hofesh Shechter's performance Barbarians" for the venue's 5th anniversary, a dance festival for babies called "Dance Baby Dance" and the village community project "Dance Your Neighbour".


563 applications received!

Thanks for submitting your applications to become Aerowaves Twenty17 artists. We have received 563 eligible applications which is our record so far! Aerowaves jury will be meeting in Sofia, Bulgaria at the end of October to deliberate and Applicants will be will notified of the results by Monday 7 November 2016.

Successful artists may be selected to perform their work at Spring Forward Festival. Next Spring Forward festival will take place on 28-30 April 2017 in Aarhus, Denmark, hosted by our partner Bora Bora. We guarantee to programme at least 10 of the current Aerowaves Twenty artists in the festival each year.

In the meantime, they are busy watching all your videos, so wish them luck!

Aerowaves Twenty17 Call for Applications is open!

Are you a choreographer based in Europe?

Aerowaves is a hub for dance discovery in Europe. Each year the Aerowaves network selects 20 of the most promising emerging choreographers in Europe. Aerowaves promotes their work for a year, creating opportunities to perform with Aerowaves' Partners.

Apply to Aerowaves and get a chance to have your work programmed by the partners of the network, whether or not you are selected as Aerowaves artists. Around 100 performance opportunities are guaranteed by the partners and supported by Aerowaves each year.

Applications open at 9am on 1 June 2016 and close at midnight on 12 September 2016.

Should you be selected as one of the Aerowaves Twenty, your work will be promoted by Aerowaves via its website for one year by an artist profile, with images, video and press coverage all in one place.

You may be selected to perform your work at our Spring Forward Festival. Next Spring Forward festival will take place on 28-30 April 2017 in Aarhus, Denmark, hosted by our partner Bora Bora. We guarantee to programme at least 10 of the current Aerowaves Twenty artists in the festival each year.

Eligibility criteria:
    •    You must be resident in Europe to apply
    •    You may apply with only one work per year
    •    The work you are submitting must have been made in geographical Europe
    •    Your work must be 15-40 minutes in length
    •    Your work should be easily included in a double or triple bill and have simple technical requirements
    •    Work by postgraduate students is eligible, but not work by undergraduates
    •    You must fill in the Aerowaves application form correctly, upload your video to Vimeo, providing us with the link and the password if necessary and send us the original video file by We Transfer
    •    Previous Aerowaves applicants, successful or unsuccessful, may apply again - but you cannot apply with the same work twice

Should artists be programmed by Aerowaves partners, they will be paid an agreed fee plus travel, accommodation, and per diem.


Pic: Twenty15 Artist Marco da Silva Ferreira - Hu(r)mano

Spring Forward on demand

Watch as much as you like of Spring Forward 2016

You'll find the whole festival online from dance performances to Spring Forward TV interviews with artists and behind-the-scenes extras with our presenters Sarah Blanc and Veronika Štefanová.... Get ready to be moved from your sofa!

WATCH here

Springback reviews are live!

During Spring Forward our 10 Springback writers, Nika Arhar, Ka Bradley, Lucia Fernandez, Ola Fraitova, Riikka Laakso, Stella Mastorosteriou, Lena Megyeri, Jelena Mihelčić, Róisín O’Brien and Francesca Pinder reviewed one show per day under the guidance of 4 leading dance critics – Donald Hutera (The Times, UK), Sanjoy Roy (The Guardian, UK), Nina Vangelli (Dance Zone/Taneční Zóna, Czech Republic) and Oonagh Duckworth (Editor, Belgium).

All the shows' reviews by the Springback writers, Donald, Sanjoy, Nina and Oonagh are now online and ready for you to enjoy whether you were in Pilsen with us or watched the performances online.

READ here

Picture: Critical issues debate at DEPO, Sunday 24 April. Photo by Vojtěch Brtnický

Děkuji! Thank You!

Spring Forward 2016 is over, see you next year!

Fill five amazing stages with 19 shows and hundreds of guests from all around the world. Add dance critics' instant reviews, a live TV crew, and constant conversation introducing friends old and new. Spice it up with a pinch of striptease, gender exploration and Aerowaves' 20th anniversary. Shake, don't stir. Spring Forward 2016 was a grand cru.

Huge thanks to our wonderful artists, Tanec Praha, Spring Forward TV‬ crew, Art Streaming TV, DEPO, Papírna, New Theatre and Moving Station for making this 2016 edition happen. And special thanks to YOU, our beloved fans and audience. With 220 guests we had our biggest audience so far and thousands joined us to watch Spring Forward online!

Like Elvedon's dancers, we will rise again, so see you in one years time for Spring Forward at Bora Bora in Denmark.

You'll find the whole festival online from dance performances to Spring Forward TV interviews with artists and behind-the-scenes extras with our presenters Sarah Blanc and Veronika Štefanová.... Get ready to be moved from your sofa! WATCH here

Picture: Le Recital des postures by Yasmine Hugonnet

Spring Forward Live Stream: The Online Reviews Are In!

'Is it possible to form a legitimate critical analysis of a work by watching it from my 13” MacBook?'

Not content with simply live streaming our festival, we were interested to see how the viewers at home experienced a contemporary performance online. One open call later, and we had a team of dance writers from around the world watching the live stream and reviewing shows of their choice. Read how they got on!

Lauren Warnecke from Chicago, USA watched and reviewed a couple of Spring Forward performances via our Live Stream. She wrote about her experience, and what is lost and found watching dance online.

Picture: Jasna L. Vinovrski - Staying Alive

Spring Forward TV

In between Spring Forward live streamed performances (22-24 April) join our hosts Sarah Blanc and Veronika Štefanová for Spring Forward TV, a series of lively interviews with choreographers and dancers and discussion about European contemporary dance.

This year Sarah Blanc (pic) our amazing Spring Forward TV presenter and a performer / choreographer herself  is joined by Veronika Štefanová, a Czech journalist specialised in theatre, dance and contemporary circus.

TWEET us your thoughts and questions on the shows at  #SpringForward16 as we'll be reading out as many reactions as possible!

Watch Spring Forward LIVE

Can't be with us in Pilsen? After our festivals in Umeå and Barcelona, we will again be streaming most of the performances on so that you can get the best of new European dance from anywhere around the world live and on demand.

Get ready to discover 19 works from the freshest European choreographers, 16 of which are by Aerowaves16 artists.

'These young European artists grab the moment with a startling physicality, and I'm delighted that we can now bring them to Pilsen for a Czech audience to discover for themselves" our Director John Ashford says.

Live performances schedule / in between Spring Forward live streamed performances join our hosts Sarah Blanc and Veronika Štefanová for Spring Forward TV

Fri 22 April

9:10–9:50pm - As Long As Holding Hands - Tereza Ondrová / Peter Šavel
9:50–10:30pm AllThatICanBe - Vozdukh Dance Company
10:30–11:10pm AU - Christian UBL & Kylie Walters

Sat 23 April

12:45–1:25pm AL13FB<3 - Fernando Belfiore
1:25–2.00pm SuperNaturals - ME-SA / Martina Hajdyla Lacová, Stano Dobák
2.00–2:40pm HOME - Luis Marrafa
3:15–3:55pm The WOMANhouse - Andreas Constantinou
9:00–9:27pm LARA - Mirjam Sögner
9:27–10:00pm Staying Alive - Jasna Vinovrski
10:00–10:40pm Stripease - Pere Faura

Sun 24 April
10-12pm Critical Issues - the Springback chat room goes live
12:30–1:10pm Let Me Die In My Footsteps - ME-SA / Renan Martins de Oliveira
1:10–1:42pm Everything is OK - Marco d'Agostin
1:42–2:22pm Point of You - Anna Réti & Ricardo Machado
2:22–3:02pm Douglas - Robbie Synge
3:00–3:24pm This is the Title - Ima Iduozee
3:24–4:30pm Collective Loss of Memory - DOT504 / Fruček & Kapetanea / RootLessRoot

Monday 25 April
8.30 - 9.10pm 10 Miniballetti- CollettivO CineticO
9.15 - 9.55pm Elvedon - Christos Papadopoulos

Indicated timings are Central Europe Time (UTC/GMT+1 hours) and subject to minor change, please watch our Twitter account for live updates

Spring Forward Live Stream Reviewers Wanted!

Spring Forward is fast approaching and we have an alternative opportunity available for those wanting to write about contemporary dance performances online.

This year - for the first time - we would like to invite you to watch the festival online via our Live Stream and provide short reviews (140 words or less) on a performance or performances of your choice, with a chance to be published on the Springback website.

If this appeals, please take a look at the Live Stream schedule here, and send an expression of interest with the dates/performances you are interested in reviewing to by Monday 18th April.

Ten more Springback writers announced for Pilsen

The second year of the critical writing project Springback Academy  has recruited ten new aspiring writers out of a large group who applied from all across Europe. They are Nika Arhar, Ka Bradley, Lucia Fernandez, Ola Fraitova, Riika Laasko, Stella Mastorosteriou, Lena Megyeri, Jelena Mihelčić, Róisín O’Brien, and Francesca Pinder, presently residing in Croatia, the Czech Republic, Greece, Hungary, the Netherlands, Slovenia, Spain and the UK. Selected on the quality of their application, this year's team is made up entirely of female talents!

Under the guidance of experienced writers Donald Hutera, Sanjoy Roy, Nina Vangeli and Oonagh Duckworth, they will be posting immediate reviews of Spring Forward events over the weekend in Pilsen. On Sunday morning you can meet them together with a further ten Springback writers from previous years as they debate four Critical Issues - just watch the Live Stream and join in on Twitter.

Picture credit: Duc Truong

Spring Forward Programme & Trailer are live!






We are very excited to share with you the full programme and the brand new trailer of Spring Forward.

Spring Forward presents some of the most promising new choreographers from across Europe in Pilsen (Czech Republic) from Friday 22 to Sunday 24 April 2016 in partnership with Tanec Praha and Czech Dance Platform. This year the festival showcases 19 works, 16 of which are selected from the current year of Aerowaves artists.

Can't be with us in Pilsen? After our festivals in Umeå and Barcelona, we will again be streaming most of the performances on so that you can get the best of new European dance from anywhere around the world live and on demand. Full streaming programme will be announced soon.

Get ready to be moved!

Springback Academy: Open Call for Dance Writers

Springback Academy at Spring Forward, Pilsen, Czech Republic, 22-24 April 2016

Springback Academy will offer aspiring dance writers the chance to be mentored in the fundamentals of quality dance criticism in the buzzing environment of Spring Forward, Aerowaves' annual contemporary dance festival. It's a project designed to stimulate dialogue around contemporary performance whilst boost the presence of critical dance writing online.

The Academy first took place during the Spring Forward 2014 festival in Umeå, Sweden. Following it's success, an extended version was held during last year’s Spring Forward in Barcelona. This year, Springback accompanies Spring Forward festival in Pilsen, Czech Republic from 22-24 April 2016.

Under the guidance of four experienced dance writers, participants have the chance to create, shape and share conversations about dance and hone their critical writing skills for a number of different formats. It's a fast-track way to gain experience and technique in responsible, effective, attractive dance criticism as well as to explore and understand the opportunities that digital publishing has to offer.

If selected for the project, Aerowaves will provide mentorship, accommodation and hospitality. Participants will be required to organise and fund their own return travel to Pilsen. Aerowaves will organise local travel to and from the airport.

Click here to read reviews and opinion pieces from Springback Academy 2015

What Springback Academy 2016 will entail:

We are looking for up to 10 opinionated people with an interest in, or some prior experience of, writing about dance. The participants will be mentored in critical writing by our four lead critics – Donald Hutera (The Times, London), Sanjoy Roy (The Guardian, London), Nina Vangelli (Dance Zone/Taneční Zóna, Prague) and Oonagh Duckworth (Editor, Brussels).

The first afternoon/evening of the Academy will be spent making acquaintance with one another and attending an introductory lecture about dance writing followed by an extended Q & A session. During the Spring Forward festival each participant will:

 - Write short reviews in English (140 words) of several of the performances they see over the weekend. They will work to tight deadlines so that their reviews can be published each day on the Aerowaves website.

 - Generate ultra-short reviews, provocations, opinions and questions to share on Twitter - using #Springback to gather the conversations. 

 - Participate in the final round-table/panel discussion to assess achievements and make projections and suggestions as to where dance writing is, or should be, heading.

 - Contribute one longer opinion-style piece for the Aerowaves website in the week after the festival ­— to allow for greater reflection or to draw themes and bigger ideas together.

How to apply

 - Send us a brief outline of any relevant critical writing or experience of review writing you’ve had to date (140 words or less).
 - Send us a sample review (in English) of a dance performance you have seen (140 words or less). This can be an existing review or one you've written especially for this application.
 - Tell us in 140 words or less why you want to participate in Springback Academy 2016.
 - Tell in 140 words or less a little about your local dance scene.
 - Tell us your potential arrival and departure date & time. If selected for the project, you would ideally need to arrive on the afternoon (ideally by 2pm) of Thursday April 21 and depart after midday on Monday 25 April.
 - Send all of this in an email to: before 11am (GMT) on Monday 29 February.
 - Participants will be notified by email by Monday 7 March whether they have been selected for the project.

Spring Forward 2016 is coming to Pilsen, Czech Republic!

We are happy to announce the Aerowaves Twenty16 artists who will travel to Pilsen in the Czech Republic for Spring Forward from 22-24 April.

Meet the most promising emerging choreographers in Europe this Spring and get ready to be moved!

The Aerowaves Twenty16 artists who will take part in Spring Forward are: Leon and Wolf / Christos Papadopoulos, Marco d’Agostin (picture), Pere Faura, ColletivO CineticO, Fernando Belfiore, HimHerandIt Productions, Mirjam Sögner, Yasmine Hugonnet ARTS MOUVEMENTES, Public in Private / Jasna Vinovrski, Cie CUBe / Christian Ubl & Cie Ornithorynque / Kylie Walters, Anna Reti and Ricardo Machado, ME-SA/Renan Martins de Oliveira, Robbie Synge, Ima Iduozee and MARRAFA vzw - plus Vozdukh Dance Company from Russia.

Tanec Praha proposes three additional works as CZECH ENCORES: Martina Hajdyla Lacová and Stano Dobák with their Aerowaves Twenty15 duet, Aerowaves recent favourites Tereza Ondrová and Peter Šavel with their latest collaboration, and Linda Kapetanea and Jozef Fruček returning to Aerowaves as choreographers for DOT 504.

Spring Forward invites you on a unique journey questioning the boundaries of gender and the digital realm, where bodies meet sculptures, drones, feathers and even garden sheds. And above all, the necessity of being and dancing together, even in times of adversity.

Spring Forward will be hosted in partnership with Tanec Praha, landing in Pilsen just after the Czech Dance Platform in Prague.

A full schedule will be available online in the coming weeks but you can already BOOK your place!

The Trials and Tribulations of Marketing Contemporary Dance: Ideas

So you have your channels all set up and ready to go but you’re feeling creatively drained? Not to fear, our partners have brought brilliant ideas to the table to get your creative juices flowing

* Match the marketing to the audience. Although the emphasis nowadays is on online channels, this doesn’t necessarily reach the segments of audiences that will actually buy tickets to your events. A bit of hands on marketing doesn’t hurt - nothing beats face-to-face, so if you’re trying to entice a new group, go to visit them if you can. One partner tapped into the dance student market successfully by creating a four day promotional pass allowing students to take classes with professionals and then watch a show by the same professionals who were performing at their venue.

* Variety is the spice of life. Shaking up the formats of your events can maximise the audience’s exposure to dance. One partner included a public exhibition of 6 of their artist’s work, providing context and behind-the-scenes insights to the performances taking place. Another hosted a “mini festival” of 3 different performances in one night where audiences could buy tickets in individual or discounted packages. Yet another ran a successful filmmaking competition alongside their festival performances to boost reach and develop new audiences. The latter particularly worked in reaching new audiences (filmmakers and film fans) and creating an extra body of work that could be used in future promotions of their events. Several partners have used unusual city locations (museums, food markets, even stables) to stage site specific promotional performances to reach new audiences.

* Is print dead? In this tech savvy world we debated the ROI on print materials. Often costly, time consuming and with a shorter life span than online forms, many of our partners opted to focus their resources on other forms of marketing. This wasn’t a case of putting all eggs into one cyber basket however. One partner used it’s multi-talented team to create their own super suave in house magazine and distributed it with a well-known cultural magazine.

* After the show it’s the after party. It’s not just about getting the punters in we want to keep them keen on dance too! Sometimes the simple things are best as a couple of our partners found; an effective method to get new audiences talking about dance was inviting them to “wine n chat” post show discussions.

And all of this is just a snippet of what we covered. There’ll be plenty more trials and tribulations to come, but with greater collaboration and communication between organisations, we can play a bigger part in putting contemporary dance on the map.

The Trials and Tribulations of Marketing Contemporary Dance: Getting To Know You

Nowadays it seems marketing and social media go hand in hand, so it was no surprise that at our marketing meeting with our partner organisations, social media strategy was a recurring topic. With a variety of apps, channels and content on offer what had we learned so far from marketing contemporary dance online?

* Be human. You may be representing an organisation, but corporate formal language is a big turn off on social media. Some of our partners found the posts that garnered the biggest response were those that showed a bit of personality – an April Fool’s joke or a video of an experimental dance battle. This isn’t to say you have to shy away from your company’s purpose, but don’t be afraid to post things that reflect the creative vision, ethos and charm of your team.

* Get creative with your content. Getting a sense of deja vu on your posts? Your potential audiences might be too. Mix things up. Our partners had brilliant results with the likes of “tagging friends for free tickets” competitions and matching personality with performance quizzes. Looks like fun, but is also an effective way of reaching out to new audiences, and getting details of events out in an alternative format. Use other platforms too to create content; one of our partners has used the likes of Pinterest and Youtube to create mood boards and playlists around different events that can then be shared on Facebook and Twitter.

* Sharing is caring. If you want friends, colleagues, organisations and artists to spread the word, give them the tools to do so easily and consistently. Share good quality images, promotional material and keep everyone in the know about the hash tags and keywords you are using for your event. You could even prep posts in advance for them to use.

* Quality over quantity. A bit of an obvious one, but over posting = embarrassing tumbleweed moments. Instead, work on boosting your posts with effective content – think about who you’re tagging, key buzzwords and…

* Let’s get visual. High quality photos and snappy videos will do your posts the world of good, as one partner said “dance is visual, so your posts should be too”. Top tip – upload your videos with your posts instead of posting links so that the video appears directly on your page and is even easier for audiences to access. It’s worth bearing in mind that not all artists and companies may have their own high quality marketing material to hand – encourage them to build their online profile and put together decent promotional images. One partner ran a dance marketing workshop for artists to help them think about audiences and create their own good quality materials.

* Data delights. Data isn’t everybody’s cup of tea, but for marketing minds it’s the elixir of life. Your social media is a teeming resource of knowledge for when your audience is active and what they do and don’t respond to – use it!

Check out this handy guide to how to find and use data for marketing.

* Like for like? Those Facebook thumbs, Twitter stars and Insta hearts may seem all innocent, but in the eyes of marketing minds they’re deep and meaningful mementos - that is, if you know why you want them. Establishing the purpose of the social media platforms you are using and what you want to achieve from them will shape the content you produce and the subsequent audience engagement.

The Trials and Tribulations of Marketing Contemporary Dance: The Basics

Contemporary dance seems to be the underdog in arts marketing. Aerowaves and our partner organisations want to change this. Cue a marketing conference at La Briqueterie, Vitry-sur-Seine where the marketing representatives from the partner organisations and Aerowaves grouped together to discuss and share top tips on Promoting Artists, Digital Communications, Engaging and Developing Audiences in contemporary dance. We’ve put together a marketing mini series to help promoters, producers and artists alike get to grips with marketing contemporary dance.

Before embarking on elaborate campaigns it’s crucial to get the basics in place. Although many of the tips below may seem obvious, if done properly they can be your best ally for keeping audiences coming back.

* Website. This should be the nucleus of information for all your events so, artists, promoters and producers, make sure it’s user friendly (for mobile and ipads too)

* S.E.O. aka Search Engine Optimisation. The abbreviation that gets all marketers aquiver. When you’ve spent time creating a beautiful website make sure it can be found easily. Get clued up on how best to implement SEO with the following sites:

An easy on the eye explanation of how SEO works:

You can check how optimised your website is already using websites such as Varvy

* Artists. Creating may be higher on your list than selling, but if you want people to see your work, make sure your marketing material is in order. Providing high quality pictures, short video trailers and, communicating the synopsis of the show in user friendly language, will create a far more comprehensive package for promoters to market out your work.

Some frank advice for artists getting to grips with their marketing here.

* Know your audience. Research your current audiences and then profile potential audiences. Use your research to help you removeany barriers that may be affecting their access to your events. To help identify what kinds of audiences you could have, we looked at Morris Hargreaves McIntyre Culture Segments, which has broken down arts and culture audiences into 8 groups, or segments. It’s a useful foundation for looking at profiles and motivations of audiences for tailoring your marketing to suit their needs.

* Don’t knock the email. It’s a powerful promotional weapon if used correctly. Our partners found that sending out full listings to all subscribers tended to boost the shelf life as readers would return to it multiple times to get information/take their pick of performances. Targeted follow-up emails for specific audience segments made sure no one missed out.

Top Tips for better digital communications - a quick guide for dance marketing

We're happy to share this collection of Top Tips for digital communications for contemporary dance - gathered from the hive-mind of the Aerowaves Marketing Managers.

They met during the recent Annual Partner meeting at La Briqueterie - and so, while the Aerowaves Partners were busy discussing dance videos and artists, the group of 13 Marketing and Communications managers spent two days discussing audience development, best practice in promoting emerging artists and digital communications.

This 'Top Tips' guide is intended to give useful pointers and ask some vital questions to help dance organisations get the best impact from the digital communications tools they use. It's not an exhaustive list - but we've provided links to further resources in each section.

Since most of the dance houses, theatres and festivals in the Aerowaves network are managed by small teams, we purposely focused on collecting tips based on the knowledge and experience of the group -- the challenges they've faced and the smart ideas they've put in place to make digital marketing work for them.

Grab a cup of coffee and have a read of our Top Tips for Digital Communications here.

Aerowaves Twenty16 choreographers - here’s the selection!

Selected choreographer - Aerowaves 2016 - Kristin Ryg Helgebostad - Me Too - Photo: Simen Dieserud Thornquist

The partners of the Aerowaves network gathered at La Briqueterie in Vitry-sur-Seine from 22-25 October for an intensive weekend of watching videos and discussing the work of the choreographers who applied to Aerowaves for 2016. We've now gathered all the votes from the final round and are delighted to announce the emerging artists who have been selected to make up the Aerowaves Twenty for 2016.

The Aerowaves Twenty artists come from 17 countries across Europe and include some of the most promising younger choreographers working in dance at the moment.

Here they are:

Lion and the Wolf / Christos Papadopoulos -- Elvedon -- Greece

Marco D'Agostin -- Everything is OK -- Italy

Pere Faura -- Striptease -- Spain

CollettivO CineticO / Francesca Pennini -- 10 Miniballetti -- Italy

Fernando Belfiore -- AL13FB<3 -- The Netherlands

Alexander Vantournhout & Bauke Lievens -- Aneckxander -- Belgium

Himherandit Productions / Andreas Constantinou -- The WOMANhouse -- Denmark

Mirjam Sögner -- Lara -- Germany

Yasmine Hugonnet ARTS MOUVEMENTES -- Le Récital des Postures -- Switzerland

Public in Private / Jasna L. Vinovrski -- Staying Alive -- Germany/ Croatia

DONGNU / Jannik Elkær and Kristoffer L.A. Pedersen -- N.A.R.G - North Arena Rumble Game -- Denmark

Laura Dannequin -- Hardy Animal -- UK

Cie Christian UBL & Cie Ornithorynque / Christian Ubl & Kylie Walters -- AU -- France

Anna Reti & Ricardo Machado -- Point of You -- Hungary/ Portugal

Helgebostad & Rueslåtten / Kristin Ryg Helgebostad -- Me Too -- Norway

ME-SA / Renan Martins de Oliveira -- Let Me Die In My Footsteps -- Czech Republic

Robbie Synge -- Douglas -- UK/ Scotland

Marysia Zimpel & Bryan Eubanks -- Noish -- Poland

Ima Iduozee -- This is the Title -- Finland

MARRAFA vzw / Luis Marrafa -- HOME -- Portugal


Over the coming weeks we will update our website with the profile information for the selected artists for 2016 - do check back in a few weeks to find out more about these choreographers!

The image above comes from Helgebostad & Rueslåtten's Me Too (c) Simen Dieserud Thornquist.

Springback participant shares her experience of Le Quotidien des Plateaux video journal project

Marie Pons was a participant of Springback Academy at the last Spring Forward festival at Mercat de les Flors in Barcelona. She joined a group of dance and video making enthusiasts to be mentored in video journalism during Le Quotidien des Plateaux at Les Plateaux dance festival in France in September.

Check out Marie's article over in the Springback section of the site - reflecting on her experiences of transforming her dance writing skills into video-making prowess.

You can watch all of the videos created during Le Quotidien des Plateaux here.

Springback Class of 2017 Announced! →

Find dance performances by Aerowaves Twenty artists | All events →


Adorabilis / Jonas&Lander

Montemor-o-Novo, Portugal


Sync / Anastasia Valsamaki

Peiraios 260 E, Athens, Greece